1199SEIU RELEASES NEW $1.2 MILLION TV AD FEATURING HEALTHCARE HEROES SUPPORTING MAYA WILEY FOR MAYORJune 8, 2021
Healthcare union to unveil ad ‘For All of Us’ ad on need to rebuild New York for everyone
New York (June 7, 2021) – 1199SEIU, the largest healthcare union in the country, announced today that it is launching a $1.2 million television ad buy in support of Maya Wiley to be the next Mayor of New York City.
“Maya has always been our number one choice in this race, and we are thrilled to see that her support is growing. Her plans to move our city forward through job creation, investment in community care, and affordable housing will make the difference for families who are working hard to live with dignity in a city that is increasingly pricing them out," said George Gresham, President of 1199SEIU.
The ad is titled “For All of Us,” and features 1199 healthcare heroes who have spent the last year battling COVID-19. The ad, largely funded by individual donations from 1199 healthcare workers will start airing on Tuesday, June 8.
The main message is: “Healthcare workers have been through a horrible year, and we need a new kind of leader - Maya Wiley - who will make all of us her priority in rebuilding New York ”
The saturation-level ad will air on broadcast and cable TV channels.
"This new ad is a tool to help spread the message about Maya’s plan to help create a city that works for all of us, and we know it will contribute to her pathway to victory” Gresham added. “Healthcare workers are and have been the most trusted voices in our city and our state for the last year and a half, and we are proud to support a candidate who has the vision to create the change we need, and the leadership to make it a reality.”